Three Crucial Website Design Tips that Separates
Professionals from Amateurs
By Gracier Yu
Effective website design starts at the home page or landing
page. A landing page is the first page your user sees coming from a search
results page or an advertisement. Apply
the following tips to your home page or landing page to make sure you are
making the most of your website design project.
1.A Smart web design Philippines will Make a Good Impression.
Your home page is much like a physical store front. Use your
homepage to explain who you are and what you do. When they see the home page,
they must be able to answer the golden question: What’s in it for me? It is
very important to catch your user’s attention. The best way to do it is to
provide something of value to your users. For example, if your website is meant
to promote a product, it is best to include the best benefits of your product
at the home page.
2. A Smart Website Design Will Earn your Customer’s Trust
for your Brand
What separates you from the other providers of the same
product or service? Why must they trust your brand? One good way to do this is
to showcase your portfolio. Show them your past and present customers. You may
even include the logos of the companies who have availed of your product or
service. One other way is to include testimonials from satisfied customers.
People will tend to trust brands who have earned a good reputation
already. Another good tactic is to
include social media metrics like facebook likes and twitter followers. Use
this tactic only if you have gained enough fans or followers only.
3. A Smart Website Design will Make your Customers Hungry
for More
In any page of your website, make the most of the first
fold. The first fold is what your users will see first before they scroll down.
Users will only scroll down if they found valuable content on the first fold. Make
sure that your best assets are shown at the first fold so your users will be
encouraged to click on your call to action or scroll down the page. Most users
will not click on the call to action button right after seeing the first fold.
So it is a good practice to just create a very good headline and make it stand
out in the first fold. Your next goal should be to encourage your users to
scroll down. On the next folds, your goal must be to establish credibility and
entice your users about your product or service.
Gracier Yu is the owner and chief website designer of Grace
Imprints Website Design. It is a website design company from the Philippines.
They make SMART website designs that will establish your brand online. Visit
their <a href=”www.graceimrints.com”>website design portfolio</a>
to learn more of SMART websites.
